Client: Integro Insurance Brokers Project: Identity package Involvement: Everything including logo
The Integro logo and identity package was designed to be simple, classic, and strong. I chose to focus on color as a strong component of the brand. As such, Integro has owned green within their industry and is now recognized by it. Most pieces in the package were kept simple with just the logo to minimize reprinting costs as the company was growing rapidly, adding offices, changing addresses and phone numbers, etc. The customized pieces can be ordered from Integro’s print website and dynamically printed and approved without any hand data entry.